Logic Model Component:
Measures the extent to which intended users report that their views, opinions, or beliefs were changed or strengthened by information in the KM output
This indicator gauges the extent to which audiences’ views, attitudes, opinions, or beliefs changed or were strengthened as a result of information and knowledge presented in the KM output. Views and opinions are a favorable or unfavorable state of mind or feeling toward something. Beliefs are contentions that people accept as true or real.
Quantitative data from survey self-reporting; qualitative data from anecdotal user reports
User surveys distributed with the KM output or after its dissemination; in-depth interviews (telephone or in-person)
Please rate the following statements about whether your views and ideas have been affected by the [Web product].
(1-Strongly disagree, 2- Disagree, 3-Not sure, 4-Agree, 5-Strongly agree)
o It provided me with information that changed my views, opinions, or beliefs.
o It provided me with a new idea or way of thinking.
Please give a specific example of how the [Web product] changed your views or gave you new ideas (e.g., favorable or unfavorable). (Open-ended.)